How to attract investors

One thing that every company dreams about doing is expanding or growing, most businesses don't want to remain where they are at even if it means just hiring an employee or two. Most owners of businesses have dreams about making more money and like most of you know in order to make money you are going to need to spend money. This is actually where investors come in. There are plenty of people who want to invest in businesses, but the problem is trying to figure out what you can do to get them to invest in your business.

Difficulty rating: Moderate to difficult

Step one:
The first thing that you are going to need to do is to make sure that you have some kind of a business plan written up and available for people to look at. People are going to want to actually see this plan in writing they are not going to want to hear about how you plan on doing things and they are not going to want to invest in a business that is flying by the seat of its pants, basically using a make it up as you go approach.

Step two:
Something to think about when writing your business plan is that the business plan is going to be something that is well thought out, meaning you are going to have to put in alot of hard work and some research to write your business plan. The reason for this is that your business plan is going to be a roadmap to your business it is actually going to spell out what you plan on doing, including the goals and strategies that you have for your company, and you are going to need to include how you plan on doing these things.

Step three:
The next thing that you are going to need to do is to be prepared to show investors a written agreement that will actually dictate the terms of their investment and an exit strategy detailing the process for divestment. There are several reasons as to why you should use a written investment but one of the most popular reasons is that this agreement shows your investors that you are actually serious about investment and that you are willing to take the steps required to prepare for it. Not to mention the fact that this written agreement is going to spell out exactly what the investors need to do and it also provides them with some legal security.

Step four:
The next thing that you are going to need to do is to keep track of your record of growth; this is actually a key thing to do if you are looking to attract potential investors. Basically you are going to want to show them how your business has already grown and you are going to want to have records to back that up. The reason that you are doing this is to actually show investors that you are able to constantly set and meet your goals, which means you don't need to have to move mountains in your growth but you need to be able to show them what you have done.

Step five:
The last thing that you need to do is to make sure that you have a set of financial statements prepared for the investors to look at. You are going to want to show them your current financial statements but you are also going to want to make sure that those financial statements are attractive for investors. Basically you are going to want to have healthy financial statements for your investors to look at because they will be more likely to invest in a healthy company than in one that is in a financial crisis.