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How to give your business a stronger financial portfolio

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Having a strong financial portfolio can give your business the start it needs.Portfolio management is a method of aligning business goals and prioritizing projects can help you figure out where you want to go and what your long and short term projections are.It brings clarity to your business and gives you the discipline needed stick a plan.Here are some suggestions on how to give your business a stronger financial portfolio.

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  • Keep it simple. Some people think that by stuffing their business portfolio full of "stuff" it will look better.After all look at how thick it is; look at everything I've included.The statement rings true is a strong business portfolio as it does with women using make up, "less is more."Instead of using a management system with every bell and whistle out there keep it simple, clean, and organized.Spreadsheets work great and are easy to read.

  • - Investments.The biggest part of your portfolio should be how you plan to invest your money or assets, and which investments did not make the cut.Your portfolio should be clear on what is currently being approved for spending and what isn't.It should also look into what the business is looking at doing further down the road.Any strong business portfolio has some sort of projected idea of where it will be in five to ten years.

  • Important Details.A strong financial portfolio needs to have important details about the business.What kind of company are you running?What kinds of services you provide or products will you see?You will also need to include details about existing clients and include some testimonials from them.Now why would you need testimonials you say?Let's think about that for a minute.As you present your business plan to a future investor and they want to know more about the service or product and if it's really going to do what you say it will, do you think a testimonial will come in handy?You bet it will.Testimonials also come in handy with other customers or clients.It makes prospective clients feel better knowing that someone has used your service and like it.It builds confidence, and is a great selling technique.
  • - Organization. This should come as no shock, organization is extremely important in building a strong financial portfolio.You should divide the portfolio into separate sections so it is easier for prospective clients and investors to read.Most areas of a portfolio will entail legal issues, operational risks, strategic projects, significant business return projections, miscellaneous (anything else you feel is necessary.Necessary being the key word).Some other things you might include are factual information about your business, charts and tables to illustrate the company's performance, effectiveness, etc.
  • - Achievements.It is a good idea to include a short synopsis of your recent business achievements in the portfolio.This helps to encourage potential investors and clients to work with you.It also helps you keep track of where the money was spent and what worked and what didn't.
  • - Photographs. Using photographs to sell your company can be a very effective form of marketing.Before and after photos are easy to do and can create lasting impressions.Document your success from the beginning to the end by using professional photographs.Pictures allow whoever is reading to scan through the portfolio and quickly find what they are looking for, or what interests them.

If you think that building a portfolio is a waste of time and money don't be fooled.A strong financial portfolio is critical to the success of any business.Hopefully these suggestions on how to give your business a strong financial portfolio will help you get on track to where you need to be.

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