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Creative marketing comes down to forward thinking

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With so many online marketing methods, how can you find one that will work for your organization? Cost effective marketing strategies often deal with the internet since there is a lot you can do for a low cost or no cost at all. Creative marketing starts with forward thinking. You need a group of individuals that understands how to think progressively and will be able to help you come up with new marketing ideas. Building a good foundation is one of the most important things you can do.

Creating a unique marketing strategy will allow you to reach out to a new audience. This can be something that is outrageous and really pushes your marketing team to think outside the box or it can be something that is very simplistic like starting a Twitter account. It does seem difficult to come up with new strategies because just about everyone has tried them. What really can work for your company is to get creative and to try things that are a little different. How can you get people talking and create a buzz?

Think free
One of the best options you have is to look into all of the free activities and things that you can get. What type of publicity can you get without spending a dime? One option is to use social media to help to spread the word. You can have a day where you bring people to the business if they use your Facebook Friday code or you can tell people that you are having an event like a run/walk. When you start building more publicity, it will be easy to find other things that are free.

Contact Local Arenas
You can often get awesome discounts and specials when you contact local sporting companies and places. Cities often hold community sporting events and they are always looking for sponsors. You need to consider this as it is a great way to get your name out there. How can you convince others to pay attention to your company while you promote here? Pass out flyers at the event. This is another way to let people know about your company and to generate a buzz.

Doorhangers
Go back to the old days where you went door to door and placed things on your customers doorsteps. This is still an effective way to market your company, especially if you have a food-related product as you can motivate people to call you for a pizza on Friday night. Doorhangers are easy to hang and its also a great way to get in some exercise!

Quick Pitch
Learn how to develop the quick pitch! Many times high schools and others will allow you to take 60 seconds to advertise your company on their system during a game. Become a master of the quick pitch as it will allow you to present your company and products to a packed stadium of people. You need to remember that people listen to the first 15 seconds of the pitch and they decide to leave from there. You must have something valuable to present in those first 15 seconds to get them to stay.

Joint Venture
Can you partner with other companies? A joint venture is a great way to market your business to a new audience as you can branch out to the customers that are interested in the other organization. This is an effective way to boost sales and to increase visibility. You must have something good to offer the other company in order to get them to do the joint venture with you.

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