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Placement of online advertisements

Is placement of online advertisements very important? Statistics have shown that consistent placement of online advertisements with either a company's logo or business name lead more people to recall the information that they had seen and about 30% of these people went and visit the websites later on. Statistics have also shown that if targeted to the right audience the percentage rate went up. The placement of online advertisements is everything.

You can also do your own placement of online advertisements. Whether placing your online advertisement on a banner or just on the internet somewhere, you need to make sure you are on a website that will be targeting the right people. This is critical to the success of your online advertisement. For example if you are trying to market crafts you are not going to want to put your banner on a sports page or a link to a sports page. This would not be a good placement of your online advertisements. But on the other hand if you are selling big screen televisions and happened to be having a sale the weekend before the super bowl, you would want your online advertisements to be placed on the sports channel.

Also when placing your online advertisements you might want to think of trying to advertise on websites that people in your same area look at day in and day out. This will help your sales just because people will be familiar with your name. Maybe they have been driving down the road and passed a sign with your name on it or even drove past you building while on their way somewhere. When they see you're on the internet they might see that ii is familiar and it will more interested in clicking to see what products you have to offer.

Another placement of online advertisements is advertising your product on a sight that maybe other companies wouldn't think of placing an ad. For instance say you are a flower shop and you sell flowers. Well around mother's day or Valentines Day place your online advertisement on sites that will attract more husbands and boyfriends rather than wives and girlfriends. Or if you are advertising cell phones and electronic organizers you might want to think of placement of online advertisements on financial planning websites or a real estate website, or any other website that you might be able to think of that people would have a use in there line of work that they use electronic organizers or cell phones. You probably would not want to advertise a cell phone on a web page where they are promoting yoga classes or spa treatments. Usually people going to this kind of website want to relax and get away from stress with out have to use the cell phone or be checking their electronic organizer.


Placement of online advertisements is a very important. You know you want your business to succeed and you know that you need to advertise but make sure that placement of your online advertisements isn't where you fall short. You want to make sure to pick the right website you market your product. There are always people you can hire to figure out where would be the best placement of online advertisements for your company. They do charge a fee and some are higher than others. If you are going to go this route and pay someone for placing your online advertisements make sure to see what the company is all about and what their success rate. Ask for references or see if you can get a one-month trial and see what your own results are.


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